Shopper Marketing Manager, Indonesia (Contract)

Job Description

We are seeking a Shopper Marketing Manager until June 2024, a fixed-term position based in Jakarta, Indonesia. This opportunity would suit someone coming from a trade marketing or similar background, keen to build their career in a leading marketing organization!

The Shopper Marketing Manager will:
– Manage brand activation at the point-of-sale (POS) level in coordination with bottlers
– Lead localization of shopper materials
– Manages local approval process, reviews & approves transcreated POS materials
– Input into End-2-End consumer & shopper engagement strategy and Identify region specific engagement opportunities
– Works closely & coordinates with bottler trade marketing team, suppliers and agencies to ensure timely implementation of programs at agreed scale
– Support the frontline marketing team in steering overall processes eg innovation agenda
– Support the System in Customer & Shopper marketing agenda

Experience required:
– Strong trade marketing experience (5+ years)
– Fluent Bahasa Indonesia & English speaker
– Direct experience with marketing activation in Indonesia, across channels – supers/hypers is a must
– Business, commercial, and financial acumen
– Experience working with TCCC external partners (bottlers and customers) is preferred
– Experience working in cross-functional and cross-geographical teams
– Experience in project management & resource planning
– Ability to provide region specific input on activation strategy and plans (e.g. consumer / shopper insights)
– Ability to develop relationships with bottler trade marketing team and ensure alignment and buy-in on proposed plans
– Ability to coordinate full details (calendars, resources, metrics) of local activation with Bottlers
– Ability to identify needs for campaign localization or customization as necessary

Skills:
– Media Planning; Sponsorships; Local Advertising; Shopper Marketing; Marketing Activation; Consumer Segmentation; Digital Media Strategy; Creative Briefs; Competitive Assessments; Marketing Strategies; SWOT Analysis; Brand Positioning; Social Media Strategies; Problem Solving; E-Marketing; Brand Architecture; Channel Management; Team Management

Our Purpose and Growth Culture:
We are taking deliberate action to nurture an inclusive culture that is grounded in our company purpose, to refresh the world and make a difference. We act with a growth mindset, take an expansive approach to what’s possible and believe in continuous learning to improve our business and ourselves. We focus on four key behaviors – curious, empowered, inclusive and agile – and value how we work as much as what we achieve. We believe that our culture is one of the reasons our company continues to thrive after 130+ years. Visit Our Purpose and Vision to learn more about these behaviors and how you can bring them to life in your next role at Coca-Cola.

We are an Equal Opportunity Employer and do not discriminate against any employee or applicant for employment because of race, color, sex, age, national origin, religion, sexual orientation, gender identity and/or expression, status as a veteran, and basis of disability or any other federal, state or local protected class. When we collect your personal information as part of a job application or offer of employment, we do so in accordance with industry standards and best practices and in compliance with applicable privacy laws.